Sunday, January 16, 2011

It's More Than Just an Alumni Association

Recently I was asked to speak to the Owens Community College Alumni Association board. They know they want to be more effective at connecting with alumni when they are at events. Many on the board had the same feeling all of us do when it comes to introducing yourself to strangers, but we worked through that and I gave them some steps to help them feel more comfortable.

I applaud this group, because think about your alumni association. When do they call you? Only when they want money? And how do you feel about that?

If, instead your alumni association acted as a resource hub for all the grads, they would have all kinds of people banging on their door WANTING to pay their dues. As I see it, as a member of an alumni association, you are just a few steps away from your best connection. But if you don't know that connection or don't know how to gain the connection it's unlikely that a link will happen.

Of course the members have to be open to helping each other.

Maybe this is happening out there already, but if so, I'm not aware of it. Well, it is probably happening indirectly though social networking, but not right at the association level.

So, if you have made great connections because of your alumni association please comment and let us know.

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