Tuesday, October 18, 2011
Name tags are important in the world of networking. Scott Ginsberg says it best, so I need to say nothing further.
When students of the Connext Nation course graduate, they receive a name tag with their name and company name in big letters, plus our c/n logo in the bottom corner.
Students from the previous course were offered have name tags that reflected the name of that course. Many of those grads want updated name tags because they are proud of being a member of the CN community no matter which course they took.
So in May, I asked all who wanted name tags to order. Many did. I had about 7 that I needed to send out via the mail, as I wasn't going to see these grads very soon. They were all mailed at the same time, in padded envelopes, with my return address on them.
Fast forward to a couple weeks ago. We are now again about to order name tags for our newest grads. I sent an email out to the community letting those who didn't order before know that they had a second chance now.
Then it happened. I started getting emails saying, "When am I going to get my name tag from before?" Sure enough, all seven that I mailed never made it. I dug out my receipt, thinking that even though they weren't insured that maybe they could be found, thinking they were in some mail sack someplace.
What do you think the answer was? You got it. "Can't do anything."
Of course, I will replace those name tags, but I am out $70 plus mailing expenses.
So you wonder why the post office is failing?????
As an aside several weeks before the name tag caper, we received one of those nice letters from the state of Ohio, saying that we had never paid our income tax for 2010. Of course it had been mailed from the very same post office on the due date. Hubby called our CPA and he said, "Oh that's the fifth call like this that I received this week." We thought the state had probably lost it, but now I wonder if this PO has a black hole in its backroom.
Monday, October 17, 2011
This week I am going to the So Now (Stone Oak Network of Women) event. I look forward to this monthly opportunity to connect with new and old contacts. This group was started less than one year ago by Jennifer Wenzke, a pink Cadillac Mary Kay representative. Last month close to two hundred women showed up. There are over 100 RSVPs for this week's event.
Why is it so successful?
Two words. Jennifer Wenzke.
I have no doubt as to why she is successful in her own business.
First of all she has the energy of 10 EverReady Bunnies.
Second, she creates excitement and acts excited about all involved with this and believe me there are oh so many details.
Third, she communicates regularly about who is coming to the event and keeps the details of the event in front of us.
Fourth, she encourages attendees to bring guests. It's like you're doing her a favor if you bring one.
Fifth, she delegates and makes the people she delegates to feel special by giving a cute moniker to the task. (I have been tasked with giving a book report each time and she introduces me as "The Happy Booker!"
Sixth, she always has in mind who should meet who and actively takes one person over to another and says, "You two need to meet."
Seventh, she shares funny stories about her "ineptitude" at the beginning of each event. We look forward to what crazy situation Jennifer has gotten herself into this month!
Eighth, she learns from each event, fine-tuning each month to make each succeeding event run more smoothly.
Ninth, she thinks big and set a challenge goal to have 100 women at the event by November (I think) and we did that in September a couple months early.
Ten, she has the event at a nice country club, so the setting is one that engenders success.
There are probably another ten items I could list about Jenn's abilities, but let's just leave this Letterman style. Adopt just some of the above for whatever you do and I am sure you'll garner some pluses in your business.
Which one will you use today?